"...a deadpan understatement that demonstrates just how often (the right kind of) politics goes unnoted on shopping bags."

Popular high-end yoga equipment brand Lulemon has incorporated an Ayn Rand quote into its merchandising. Virginia Postrel is http://www.deepglamour.net/deep_glamour/2011/11/ayn-rand-at-lululemon-and-bloomingdales-individualism-inspiration-and-self-improvement.html>right: plenty of Rand, taken out of context, can sound banal in an Oprah-esque way. I also love the line from the Postrel piece that forms the title of this blog post. Finally, despite my ambivalence about Rand as the semi-grown-up that I am (see tag at sidebar), this post does leave me with a hankering for expensive new yoga pants, if only to spite some of the sillier people quoted in both Postrel and the NYT.